Performance Evaluation of Rural Tourism from the Perspective of Stakeholders:a Case in Xiangxi Autonomous Prefecture

doi:10.3969/j.cnki.jdxb.2016.03.016

Abstract

Abstract:

Rural tourism is critical to the development of a rural area.Based on the stakeholder theory,the performance evaluation system of rural tourism is created from the perspectives of tourists,local residents and tourism developer.The evaluation of rural tourism development in Xiangxi Autonomous Prefecture shows the following problems:(1) tourist satisfaction with the overall environment of rural tourism is low,and the rural tourism product is not cost-effective;(2) the local residents have no conspicuous awareness of the environmental performance,and the rural tourism lead to small growth in local residents' incomes;(3) the sources of tourists are unstable and single,and little attention has been paid to the development of employees.In order to improve the performance of rural tourism,some countermeasures are proposed in terms of service facility improvement,regional cooperation,and the rural tourism community establishment.

Key words: Xiangxi, rural tourism, performance evaluation, stakeholder

ZHANG Haiyan,LUO Jianyang. Performance Evaluation of Rural Tourism from the Perspective of Stakeholders:a Case in Xiangxi Autonomous Prefecture[J]. Journal of Jishou University（Natural Sciences Edition), DOI: 10.3969/j.cnki.jdxb.2016.03.016.

[1]	RAO Qingqing. Determination of Seven Volatile Components in Xiangxi Aromatic Vinegar by GC-MS [J]. Journal of Jishou University(Natural Sciences Edition), 2024, 45(1): 61-65.
[2]	YANG Yang, CHEN Guangsi, LI Linfeng, WANG Chaoming, LI Xinran, CHEN Changqing, LU Chunjing. Superconducting Magnetic Energy Storage Used for Grid Stability in Xiangxi [J]. Journal of Jishou University(Natural Sciences Edition), 2021, 42(5): 50-55.
[3]	TIAN Rui. Investigation and Research on Sports Behavior of Patients with Cervical Spondylosis in Universities of Western Hunan [J]. Journal of Jishou University(Natural Sciences Edition), 2021, 42(4): 92-96.
[4]	TAN Shuyue, TANG Shashan. Community Residents' Perception of Rural Tourism Impact in Wuling Mountain Tourist Resort, Fuling, Chongqing [J]. Journal of Jishou University(Natural Sciences Edition), 2021, 42(2): 72-78.
[5]	CHEN Jiabei, WANG Lu, LIU Jinyuan, DENG Shanshan, HU Die, CHEN Gongxi. Investigation and Exploitation of Edible Medicinal Plant Resources in Xiangxi region, China [J]. Journal of Jishou University(Natural Sciences Edition), 2021, 42(1): 66-77.
[6]	ZHANG Yanfei, LU Wei. Influential Factors of Poverty Reduction Effects of Enterprise Participation in Rural Tourism Development [J]. Journal of Jishou University（Natural Sciences Edition), 2020, 41(3): 40-49.
[7]	TANG Yexi,XIE Zhengfa. Performance Evaluation of College Art Socieies in Campus Cultual Prosperity [J]. Journal of Jishou University（Natural Sciences Edition), 2018, 39(6): 86-89.
[8]	XIE Zhengfa. Sustainable Development of Rural Tourism in Distinctive Towns in Wuling Mountain Area [J]. Journal of Jishou University（Natural Sciences Edition), 2018, 39(4): 78-82.
[9]	LI Sibei,YOU Xincai. Evaluation on the Economic Development in Ethnic Areas：A Case Study in Take Xiangxi Tujia and Miao Autonomous Prefecture [J]. Journal of Jishou University（Natural Sciences Edition), 2018, 39(2): 81-85.
[10]	ZHANG Xiong, ZHANG Zifen. Assessment of Poverty Alleviations in the Mountainous Area of Wuling [J]. Journal of Jishou University（Natural Sciences Edition), 2017, 38(6): 74-78.
[11]	YAO Wenlong，XIE Zhengfa. Value of the Tourism Performance "Meili Xiangxi" in Zhangjiajie City [J]. Journal of Jishou University（Natural Sciences Edition), 2017, 38(1): 80-84.
[12]	YOU Xincai,YOU Aiqing. Evaluation and Empirical Study of the Common Employees′ Performance in the Policy Bank：Taking Agricultural Development Bank as an Example [J]. Journal of Jishou University（Natural Sciences Edition), 2017, 38(1): 85-91.
[13]	CHEN Nanxi，LUO Tao. Evaluation of Ecoculture Tourism in Aizhai Scenic Spot in Xiangxi [J]. Journal of Jishou University（Natural Sciences Edition), 2016, 37(6): 78-82.
[14]	LI Jinxiu，LIU Zelong，CHEN Zhengying,CHEN Shiyun. Medical Service Seeking Behavior of the Old People in Xiangxi Autonomous Prefecture [J]. Journal of Jishou University（Natural Sciences Edition), 2016, 37(4): 78-80.
[15]	WU Wenyuan,ZENG Shuiling. Petreatment of Images of Xiangxi Hmong Characters [J]. Journal of Jishou University（Natural Sciences Edition), 2016, 37(3): 24-27.

Performance Evaluation of Rural Tourism from the Perspective of Stakeholders:a Case in Xiangxi Autonomous Prefecture

PDF (PC)

Knowledge

Abstract

Cite this article

share this article

References

Related Articles 15

Recommended Articles

Metrics

Comments