Abstract: Taking Xiangxi Tujia and Miao Autonomous Prefecture in Wuling mountainous area as an example,this paper analyzes the current situation and existing problems of reading promotion in rural libraries in this region from the perspective of collaborative governance,and constructs the reading promotion mechanism of rural libraries,such as the mechanism of main rights and responsibilities,communication and feedback,resource sharing,supervision and evaluation,qualified staff and so on.

Key words: collaborative governance, rural library, Wuling mountainous area, reading promotion mechanism