关键词： 红色文化, 旅游管理, 研究生, 效果评价, 模糊综合评价

Abstract: Taking tourism management graduate students of colleges and universities as the research object,this research uses entropy method and fuzzy comprehensive evaluation method to evaluate the effect of integrating revolutionary culture into tourism management graduate education.The results showed that 25.89% of the teachers and students think the effect  is very good,41.92% of the teachers and students think the effect is good,32.19% of the teachers and students think the effect is not good.Therefore,to improve  the effect of integrating revolutionary culture into tourism management graduate education,it is necessary to optimize the tourism management graduate student education program,incorporate revolutionary culture into coursebook,class,and ideology,innovate and optimizate tourism management graduate student education content and form,and promote  the "three whole education" system.At the same time,it is necessary to strengthen the construction of tourism management disciplines and professional teachers to promote the high-quality development of tourism management personnel training.

Key words: revolutionary culture, tourism management, graduate students, effect evaluation, fuzzy comprehensive evaluation