关键词： 马拉松赛事, 问题审视, 发展路径, 武汉

Abstract: This paper studies the problems of Wuhan marathon. The results show that the number of participants in Wuhan marathon needs to be expanded, the event items and activities content are relatively single; the air quality needs to be further improved; the financing channel of the event is single; and the derivatives of the event are not rich. On the basis of these, the paper puts forward some suggestions, such as strengthening the supply side reform of the event, enriching the event and activity content, strengthening the management and monitoring of air quality, strengthening the commercial awareness, broadening the source of competition funds, and building a complete industrial system of events.

Key words: marathon, problem review, development path, Wuhan