journal6 ›› 2011, Vol. 32 ›› Issue (2): 104-107.
• 经济 • 上一篇 下一篇
出版日期:
发布日期:
作者简介:
基金资助:
国家自然科学基金资助项目(40271037)
Online:
Published:
摘要:以全国旅游热点城市抽样调查数据为依据,应用对应分析方法及SPSS统计软件对不同地域入境游客的旅游动机做了定量研究.游客旅游动机存在一定的趋向性和规律性,大多数游客以观光旅游和休闲度假为主,但因游客地域、文化和经济条件的不同旅游动机也存在一定的差异,呈现多样化的趋势.
关键词: 入境游客, 旅游动机, SPSS软件;对应分析
Abstract: Based on the sampling data of main tourist cities,correspondence analysis and SPSS statistical software are used to quantitative analysis for inbound tourists’ travel motives.The results showed that there are certain tendency and regularity in the tourist motives,most of which are tour and leisure.But due to the difference in regional culture and economic conditions,there is difference in the motives which presents diversification.
Key words: inbound tourists, travel motives, SPSS statistical software, correspondence analysis
许聪聪, 刘新平. 不同地域入境游客旅游动机的对应分析[J]. journal6, 2011, 32(2): 104-107.
XU Cong-Cong, LIU Xin-Ping. Correspondence Analysis on Travel Motives of Inbound[J]. journal6, 2011, 32(2): 104-107.
0 / / 推荐
导出引用管理器 EndNote|Ris|BibTeX
链接本文: https://zkxb.jsu.edu.cn/CN/
https://zkxb.jsu.edu.cn/CN/Y2011/V32/I2/104